ABOUT
I’m a freelance graphic designer specializing in B2B marketing, branding, and collateral communications. From brand identity to digital and print materials, I deliver design work that targets ideal customers and audiences while aligning with business goals.
SERVICES
I help B2B clients elevate their marketing through strategic, eye-catching design. With expertise in InDesign, Illustrator, Photoshop, Acrobat, and PowerPoint, I create clear, effective visual communications that support business goals and engage the right audiences.
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What I design
Brand identities, logos, print collateral, product sheets, style guides, case studies, infographics, charts, brochures, ebooks, flyers, posters, presentations, templates, trade show booths, event signage, swag, ads, banners, email graphics, website assets, social media campaigns, and more.
Why clients work with me
I’m reliable, efficient, and easy to collaborate with. I quickly absorb brand guidelines, project context, and business objectives — no long ramp-up time needed. I deliver high-quality work on time, often under budget, and always with a focus on results.
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Let’s team up to bring your next project to life.
N. Thompson
VP, Marketing
Greg, John, and the board loved this one, so great job!
D. Adams
Marketing Partner
Cathy is our go-to person these days,
and is always a pleasure to work with. Much appreciated.
S. Owens
Creative Services Manager
You are about to get your
socks knocked off with this next version from Cathy Donley. So well organized
and easy to follow!!!
HISTORY
At the start of my career, I designed retail store signage for a specialty chain in St. Louis before moving to Atlanta to strike out on my own as a freelance designer. While hopping around to different agencies, I worked with a diverse range of clients including Kroger, The Coca-Cola Company, World Championship Wrestling, Athlete’s Foot, and the Atlanta Committee for the Olympic Games.
After a few years in Atlanta, I left for Connecticut to work on more big clients at a large marketing and promotions company. While there, The History Channel, Kellogg’s, Cadillac, and KitchenAid were some of the big brands I worked with. After becoming a parent, I moved from Connecticut to Wisconsin, and then back to Atlanta, where I reside today.
I continue to take on a variety of freelance projects, delivering high-quality creative to companies such as Equifax, Hiscox USA, Mississippi Power, and ValidiFI. I find it rewarding to partner with B2B clients to help with their marketing initiatives and elevate their visual communications.
When I'm not in front of my computer, you can find me on the tennis court smashing overheads, at home painting walls a new color, or in the kitchen trying a new recipe.